Strategy
Strategic Plan 2019 - 2021
Osteopathy Australia strives to enhance and promote the profession.
Key Strategic Goals for 2019-2021
Advocacy
Be the proactive voice of osteopathy by advocating for practice rights and consumer choice in Australia, particularly:
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Private health insurance and rebate equity.
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State and federal governments and their funded schemes.
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Use our influence to engage with osteopaths, regulators, accreditors, educators and researchers both nationally and internationally.
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Continue to invest in innovative leadership development to strengthen our voice.
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Comment on diverse societal issues related to osteopathy and broader health and wellbeing.
Recognition
Ensure the current and potential osteopathic scope of practice is recognised by:
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Governments and their funding schemes.
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Private health insurance.
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Peak health bodies and professional groups.
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International osteopathic organisations.
Community Value
Be the voice that builds community awareness and trust in osteopathy.
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Promote and educate consumers on the benefit of osteopathy for health and wellbeing.
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Educate stakeholders on osteopathic competencies.
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Use multiple channels (e.g. traditional media, social media, pop culture) to increase our reach.
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Foster ambassadors to promote and build awareness of the positive role of osteopathy in the community.
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Strengthen our capacity to promote osteopathy and educate members on promotion whilst maintaining compliance with advertising legislation.
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Promote equity and social inclusion by advocating access to health services in equity priority. populations such as disability, indigenous, refugee and low socio-economic status.
Evidence-informed practice
Evidence-informed practice and engagement with research is the hallmark of modern osteopathy.
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Promote Osteopathy Australia research strategy.
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Fund clinical research and research leadership.
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Ensure continued engagement in research opportunities, including ORION.
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Raise awareness among consumers, health practitioners and osteopaths on research that builds the osteopathic evidence base.
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Promote the effective use of current research to develop modern practice and influence changes within education and training if needed.
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Educate members on critical appraisal of research.
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Use international alliances to source and promote global research on osteopathy.
Clinical Excellence
Be the hub of knowledge to assist osteopaths work, grow and promote current best practice.
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Develop high quality, affordable, accessible continuing professional development (CPD) for members through e-learning to support every day, extended and advanced practice.
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Offer ‘lifelong’ learning pathways via clinical practice groups for osteopaths, to build recognition of additional skills.
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Through clinical practice groups and CPD facilitate collegiality within the profession.
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Use our professional indemnity insurance partners to educate the profession on risk management and clinical safety.
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Increase member support for clinical practice improvement.
Workforce
Having the right number of osteopaths, in the right places, with the right skills, to provide quality services for the future.
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Refine research to build an understanding of current and future workforce issues.
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Advocate for geographical diversity in osteopathic education to foster better workforce distribution.
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Work closely with educators and accreditors to ensure quality training and student. competencies are mapped for future workforce needs including health priorities.
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Advocate to ensure regulatory recognition of skills and reduce legislative barriers restricting practice.
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Investigate resourcing and strategies to encourage practitioner movement to areas of need.
Sustainable Careers
Building sustainable and worthwhile careers and businesses
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Provide support and resources for prosperous, healthy careers.
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Promote practitioner well-being through support, training and mentoring.
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Foster understanding of employment, contractor and business models for fair and sustainable industry growth.
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Lobby to remove inequities under the Health Professionals and Support Services Award 2010.
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Promote the use of technology to improve business and practice.
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Foster career development pathways.
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Work with AOAC and the academic sector to promote quality clinical placement experiences across Australia.
Member Services
Be the one-stop-shop for our members' needs
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Continue to provide a suite of flexible and relevant member services with an attractive. pricing structure to meet the needs of a diverse profession.
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Ensure the best mix of member services to engage, entice and retain members.
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Review and optimise member benefits and increase access to resources and services.
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Embrace technology and its application to member services.
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Explore new membership and business development initiatives.
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Deliver effective, targeted communications.
Sustainability
Be an innovative, efficient and cost-effective association to ensure sustainable support for a growing osteopathic industry.
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Foster a culture of innovation and entrepreneurship in everything we do.
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Ensure our IT infrastructure is appropriate.
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Use best practice financial management systems.
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Develop income diversification strategies.
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Attract and retain the right people across governance, staff and volunteers.
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Lead continual improvement of governance and management processes.